HOW TO MARKET YOUR BUSINESS ONLINE-DIGITAL MARKETING
FIRST MAKE A BLOG ON WORDPRESS OR BLOGGER.
Google Keyword Planner has long been a favorite tool among bloggers, thanks to its accurate data, ease of use and ability to help you dig deep for the best keywords.
Success with Google Keyword Planner is all about experimentation. If you take the time to search different keywords and then pay close attention to the data, you’ll make a much smarter decision, as to the direction you take with your next blog post.
Once you settle on a keyword, it’s time to take the next step. This is when you get a better idea of what else is out there and, more importantly, how it’s performed in the recent past.
With BuzzSumo guiding you, it won’t be long before you’re analyzing the content that has performed best for your chosen keyword.
Sticking with the example above, let’s run a search on “how to lose belly fat.” Here’s what you’ll see:
Now that you’ve used the two tools above, you’re closer than ever to choosing a title for your blog post.
A blog post title is incredibly important. The right title can help to drive user engagement. You want it to be creative and unique. You want it to attract readers and give them a reason to stay on the page.
To this point, we’ve discussed two primary steps:
· How to choose the right keyword for your blog post.
· How to create a unique title that’s based on your keyword.
FIND INTERESTING THIRD-PARTY CONTENT PIECES. SHARE THEM ON ALL MARKETING PLATFORMS. ALWAYS GIVE THE SOURCE URL SO THAT PEOPLE CAN GO AND READ FROM THE SOURCE. ALSO YOU DON’T VIOLATE COPYRIGHTS THIS WAY.http://digitalalim12.blogspot.in/2016/11/killer-blogspot-seo-tips-for-bloggers.html
Following the “Rule of Thirds” will help you maintain a balance by making sure that ⅓ of your content is promoting yourself and your business, ⅓ of your content is engaging and builds relationships with your audience, and ⅓ of your content is amplification of outside resources and information.
you’ll want to take the guidance of Yoast SEO. With this plugin guiding you, it’s much easier to ensure that every aspect of your blog post is optimized for the best possible search engine performance.
If you see anything highlighted in red, it means there’s a problem. Review the suggestion, make the necessary changes and then move on. Once everything is green, you know that you can confidently publish your post.
Now its time to market your blog post in social media. Use hootsuite or buffer to post in one click to facebook,Twitter,Linkedin,Instagram, Google plus at once.
Well, it all depends on how much of an impact you want your blog post to have
WHEN TO POST IN FACEBOOK
the biggest social network, with 1.65 billion users – Facebook. An average user spends a whopping . The best time to post on the platform for getting more shares was found to be 1 pm, while 3 pm was best for getting the most clicks. People normally reads during office breaks.
Besides posting at an optimal time, you also need to post in moderate quantity. Too many posting bores people.
2-3 updates per day
2-3 times per day
Google plus:: 2-3 times a day
Google plus:: 2-3 times a day
Once per day
Once per weekday
WHAT TO POST IN FACEBOOK WALL , PAGE & GROUPS
1. url of your blog post with a good heading. It gets maximum attention.
2. Second comes photo with a good heading. share pictures from your events. Or, simply share photos of your employees – it’s always good to put a face to your brand name.
WHERE TO REGISTER YOUR BUSINESS ONLINE SO THAT PEOPLE CAN FIND YOU.
1.To ensure that prospects are finding your business, you’ll need to be active on Google My Business.
I personally can’t even count the number of times a week I use my smartphone to search for business info via Google.
I also find myself using the “Okay, Google” voice search feature more and more. It’s quick. It’s easy. It’s hands-free. By and large, it’s quite accurate in matching my voice commands.
In my opinion, Yelp is the second most important tool after Google.
Some marketers have even gone so far as to say that having your business listed on Yelp is more important than having a website.
To get set up, you’ll need to first claim your business and to use the mobile app for business owners.
being on Facebook is the 1980s equivalent of not being in the phone book. I’m not going overboard when I say
Okay, so Bing isn’t nearly as big as Google or Facebook. That’s true.
But that doesn’t mean that it can’t still be a viable resource for marketing your business locally. Bing relies on the same basic premise as Google My Business does, only it does so on the Bing search engine.